// FOUNDER_TOOL

Pick the experiment your company actually needs next.

Map the founder question in your head to a concrete test, signal, success threshold, and kill threshold. Tactical growth when the bottleneck is execution. CEO mode when the bottleneck is judgment.

STEP_01The bottleneck

Execution is the bottleneck. Channels, copy, onboarding, retention.

STEP_02The founder question
STEP_03The experiment
// MATCHED EXPERIMENT FAMILY

Demand validation

“Does anyone actually want this?”

Prove that the problem earns an action before you build more surface area.

Experiment
Waitlist demand test
Metric
Waitlist signup rate
percent
Direction
Higher is better
Variants
6 known
see below
Hypothesis
HYP-341

If If we state the problem in plain founder language and ask for early access, at least signup rate of qualified visitors will join the waitlist within timeframe.

Run this experimentpaste straight into Linear, Notion, or your AI coding tool
Variants in this family
  • Smoke test landing page
  • Fake door test
  • Waitlist demand testpicked
  • Problem interview sprint
  • Concierge validation
  • Community post validation
Signals to watch
CTRemail signup ratereply rateinterview acceptance
Adjacent families